A Peek Into 2021 Extra Give!
Get ready for 24 hours of online giving on Friday, November 19!
What is the Extraordinary Give?
The Lancaster County Community Foundation announces the 10th annual Extraordinary Give, coming Friday, November 19, 2021. On that day, from 12 midnight – 11:59 PM, individuals can visit www.ExtraGive.org, choose from more than 500 local nonprofit organizations, make a secure online donation, and have their gift stretched by more than $500,000 in stretch pool and prizes thanks to the Community Foundation, presenting sponsors Rodgers & Associates, High Foundation, and additional corporate sponsors. The 2020 Extraordinary Give was a record-breaking day in generating $13.4 million from more than 30,000 donors to support more than 500 nonprofit organizations in a single day. The Lancaster County Community Foundation is proud to invest dollars to host and deliver the Extraordinary Give and has never taken a penny from the event.
The Extraordinary Give continues to be a leading community in giving days across the nation. In only 9 days, since the event started in 2012, the event has engaged more than 40,000 people in giving, supported more than 500 nonprofits, and raised $66 Million for the community. Thanks to thousands of supporters, the Extraordinary Give is one of the most generous per-capita giving days in the country.
Some statistics*:
- Average giving days generate $1.5 Million. In 2020, the Extraordinary Give generated $13.4 Million
- Average donations per capita = $2. Extraordinary Give donations average more than 5x that amount
- Percentage of “new donors,” — individuals that self-identify as first-time givers to a particular organization – that participate in the Extraordinary Give is nearly double the national average.
*aggregated data provided by GiveGab, the technology platform provider that services more than 100 giving days across the country.
How the Extraordinary Give works
The Extraordinary Give will accept donations at ExtraGive.org from 12 midnight – 11:59 pm on November 19. Every dollar donated online to local organizations during that time will be stretched by at least a $500,000 stretch pool thanks to our sponsors. All participating organizations will receive a pro-rated portion of this “stretch pool.” For example, if an organization receives 3% of the total donations raised during the Extraordinary Give, that organization will receive 3% of the stretch pool. 100% of sponsor dollars go directly to support participating organizations.
An additional $50,000 in prizes will be offered throughout the day in the form of Magic Minute, Golden Tickets and other incentive structures. Stretch Pool and Prizes are made possible thanks to:
Presenting Sponsors: Rodgers & Associates and High Foundation
Premier Plus Sponsor: LNP/Steinman Foundation, Murry Foundation
Premier Sponsors: Armstrong World Industries Foundation
Prize Sponsors: Armstrong Flooring, Atlee Hall, Benchmark Construction, GIANT, Hershey, Highmark, McNees, Case New Holland, LCSWMA, Peoples Bank, PNC, Rhoads Energy, RKL, Truist, and Woodstream.
Information about the event and a list of participants available at ExtraGive.org
Highlights for the 2021 Extraordinary Give:
ExtraGive FEST, Outside at Penn Square. November 19, 6 pm – 12 Midnight. Free, open to public
New this year, the Community Foundation will host ExtraGive Fest outside in Penn Square, Lancaster to celebrate the final hours of community giving. East King Street will be closed from Penn Square to Duke Street for the festivities. Extra Give Fest will feature live music, a beer garden hosted by Spring House Brewing, a fully lighted Griest Building, and photo opportunities. Local eateries Blazin’Js, Subway, New Holland Coffee Co, and Tellus 360 will all be open until midnight.
The block-party-style event is free and open to the public. Fully vaccinated guests are welcome and others are invited to wear masks. The event is designed by local events experts Shumaker PDT with support from ATOMIC. In addition to the live entertainment, ExtraGive Fest will serve as the central hub for the Extraordinary Give, featuring screens that will actively display the running dollar total, social media content uploaded by people using #ExtraGive, social media stations for photo-ops, and giving tech support stations for attendees as they donate throughout the evening.
Griest Building Light Show
The City of Lancaster will again be aglow with a 14-story light show as the Griest Building in Penn Square comes to light with changing colors and patterns. In partnership with Shumaker PDT and the support of Ecklin Development, the Griest Building adds a vivid experience and acts as a glowing symbol of the community’s generosity from 5 pm – 12 midnight during the Extraordinary Give.
Nondiscrimination Policy
New this year, participating Extra Give organizations can voluntarily feature their nondiscrimination policy as part of their ExtraGive profile page. This gives organizations the chance to share more about how they approach their work. At the same time, it gives donors an opportunity to learn more about the organizations they support and understand more deeply about the policies that guide their approach.
Pursuit of Equity Prize
In partnership with the Steinman Foundation, this year organizations can choose to apply for the new “Pursuit of Equity Prize.” This prize seeks to celebrate and encourage organizations actively pursuing equitable practices within their organization. Participation is voluntary, and organizations that are programmatically and operationally moving towards more equitable practices are encouraged to apply. Ten winners will be randomly selected from qualified submissions and announced throughout the Extra Give on November 19.
